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TimeOne – Performance, an aggregator of mechanisms

While the historic role of an affiliation platform is to act as a trusted third party between the advertiser and a “long tail” of websites, we have now developed into an "aggregator of mechanisms".

Amongst TimeOne – Performance’s 30,000 qualified affiliates (each affiliate is personally approved), there is now a varied range of affiliate types, many of which have different operating methods and which are not necessarily suited to any type of advertiser.

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E-mailers

Through dedicated e-mailing campaigns or newsletter insertions, e-mailers will deliver your promotions according to their Optin address databases! They guarantee high volumes combined with accurate targeting abilities

Social networks

Affiliates purchase advertising on social networks to deliver visual/catchline pairings to different targets in order to ascertain the best combination in terms of profitability. This targeting of specific profiles is their great strength!

 
 

Emulators

This affiliate type will collect the data entered by an Internet user and then transmit them to you. This mechanism allows for the targeting of specific profiles corresponding to your core target (geolocation, CSP, etc.).

Topic-based websites

To allow you to communicate via sites that have an affinity with your business, we offer you a range of topic-based sites. A qualitative mechanism that guarantees you significant exposure to your core targets!

 
 

Bloggers

This is one of the rare mechanisms to generate additional qualitative content about you and your products. A communications plan via influential bloggers may allow for the generation of a second generation of contents (known as creating a “buzz”).

Media networks

This mechanism generates maximum visibility. It is activated for advertisers that have a need for traffic and, of course, sales.

 
 

Under-sites

Under-sites allow for the generation of very large volumes of visits and sales. The remuneration model is on a percentage, fixed remuneration on sale or CPL basis.

Comparators

Divided into three sub-families, comparators are ideal for retailers seeking “product” visibility.

 
 

Keyworders

“Keyworder” affiliates can reach the “long tail” of keywords that are compatible with the global SEM strategy, within a 100% performance-based model.

Cashback

This technique allows an affiliate to pay a proportion of its commission back to purchasers in the form of cash or points. This mechanism is capable of generating high volumes of sales for cybermerchants.

 
 

Approval click

The approval click requires the Internet user to click on a promotional element in order to validate an action. This principle allows for the generation of high levels of traffic towards the advertiser’s website (in a CPA or CPL-based model).

Reduction voucher

Reduction voucher websites offer coupons entitling the holder to a price reduction. They are capable of generating high volumes of sales.

 
 

Contextualised under-site

Capable of optimising the impact on Internet users and generating large volumes. The Contextualised under-site combines the benefits of delivery via an under-site (large volumes) with targeting per topic and/or geolocation.

Retargeting

A supplementary mechanism integrated into an affiliation programme. It is suitable for different types of advertisers although it is mainly used by cybermerchants.

 
 

Coregistration

Allows for the creation of databases containing several thousand contacts. In contrast to competition-based collection methods, coregistration is situated in a more neutral context and brings in different profiles.